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marketing automation prompt engineering apis cdp llm📋 Description
- Drive strategy, development, and execution of agentic AI marketing capabilities.
- Own the full product lifecycle of an AI-driven marketing automation system.
- Translate business objectives into product strategies, roadmaps, and metrics.
- Lead cross-functional teams; manage vendor integrations and data flows.
- Champion agentic AI adoption to unlock efficiency and scale in FanDuel's marketing.
- Collaborate with Marketing Ops, Product, Engineering, and Commercial teams.
🎯 Requirements
- 7+ years in product management, esp. marketing tech, martech ops, or SaaS.
- 5+ years in lifecycle mgmt: discovery, requirements, roadmap, delivery, optimization.
- 3+ years in martech ecosystems: API integrations, CDP, marketing automation.
- 2+ years managing external vendor relationships and contracts.
- MCP/A2A, agentic AI, prompt engineering, LLM app exposure, privacy awareness.
- Strong leadership, stakeholder management, and data-driven decision making.
🎁 Benefits
- Comprehensive health plans with options including fertility and mental health support.
- Generous PTO and sick leave; annual bonus and long-term incentives.
- 401(k) with up to 5% match and commuter benefits.
- FanDuel Total Rewards program; discount and additional benefits; varies by location.
- Paid time off and 14 paid company holidays; paid sick time per laws.
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