Lead Marketing Innovation Manager

📋 Description

• Identify high-leverage acquisition opportunities to drive new customers.
• Develop hypotheses from customer insight, revenue potential, and market dynamics.
• Launch and scale programs such as owned media, events, and experiential initiatives.
• Define success metrics and ROI frameworks tying investments to revenue.
• Partner with Product Marketing, Growth, and Sales to craft market-facing narratives.
• Own programs end-to-end from ideation to execution, scale, and maintenance.

🎯 Requirements

• 6-8+ years in B2B SaaS marketing; external/product marketing preferred.
• Proven experience conceiving, launching, and scaling programs.
• Ownership of influenced pipeline and revenue.
• Experience in high-growth environments (Series A-D).
• Cross-functional work with Product, Sales, and Growth.
• Strong ROI modeling, revenue attribution, and pipeline metrics.

🎁 Benefits

• Shape the next chapter with real traction and impact.
• Empower founders by removing equity friction.
• Work with a high-performing, passionate team.
• Generous WFH, learning, and wellness stipends.
• Competitive salary and equity.
• 401(k) match (US) / Pension match (Canada).