Lead Demand Generation

Added
4 hours ago
Type
Full time
Salary
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Related skills

growth marketing analytics seo ai b2b

πŸ“‹ Description

  • Growth strategy for tenant business across search, web, email, social, and programmatic channels.
  • AI-driven SEO: lead B2B/B2C content strategy using AI tools.
  • Website strategy: improve B2C site performance through experiments and optimization.
  • Paid acquisition: set strategy and goals for B2C paid across social, display, search, and video.
  • Product positioning: refine personas and value propositions with Product.
  • Channel testing & analytics: run experiments, analyze data, refine targeting.

🎯 Requirements

  • 6+ years digital marketing across SEO, performance, email, social, product marketing.
  • Familiar with AI-driven content tools and workflows.
  • Creative, test-and-learn mindset; comfortable with AI tools.
  • Background in B2B/B2C marketing in high-growth tech.
  • Experience rapidly testing and scaling new marketing channels.
  • Strong analytical, data-driven decision making.

🎁 Benefits

  • Opportunity to do 0 β†’ 1 in a new business unit – define the strategy, execution, tools etc
  • A fast-paced and collaborative environment
  • Learning and development allowance
  • Competitive cash and equity compensation and opportunity for advancement
  • 100% medical, dental, and vision coverage
  • Up to $25K reimbursement for fertility, adoption, and parental planning services
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