Lead, Advertising Measurement - UK

Added
2 hours ago
Type
Full time
Salary
Salary not provided

Related skills

experimentation attribution brand_safety viewability advertising_measurement

๐Ÿ“‹ Description

  • Daily duties cover measurement, optimization, vendor work, strategy, and sales support.
  • Measure attitudinal surveys, ROI, impressions, attribution, and mobile tracking.
  • Collaborate with Client Account Managers and Product/PMM on campaigns.
  • Translate global best practices to the EMEA context; create regional playbooks.
  • Turn data into actionable recommendations with clear outcomes.
  • Drive sales impact with benchmarks, case studies, and targeting refinements.

๐ŸŽฏ Requirements

  • Data-driven storyteller with passion for measurement.
  • 5+ years in ad research or ad tech.
  • Familiar with measurement landscape, vendors, products, and services.
  • Knowledge of experimentation and statistical methods.
  • Experience optimizing toward DR KPIs and holistic media planning.
  • BA/BS degree.

๐ŸŽ Benefits

  • Global benefits for workspace, development, and caregiving.
  • Family Planning Support.
  • Mental Health and Coaching Benefits.
  • Pension with Employer match.
  • Private Medical and Dental Scheme.
  • Flexible Vacation and Paid Volunteer Time Off.
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