The Opportunity:

Lead growth, inspire teams, and make JuneShine Brands unstoppable.

As our Vice President of Sales, you will take the helm of a high-performing sales organization and drive portfolio growth across the country. You will oversee retail execution, wholesaler management, and strategic expansion for all brands within the JuneShine portfolio. Reporting to the President and working closely with the SVP and VP of Marketing, you will blend strategy with execution, strengthen partnerships, develop teams, and bring our brands to life in every market we serve.

Who You Are

A dynamic sales leader with a proven track record in the alcohol industry, blending strategic thinking with hands-on market expertise

Skilled at building and nurturing strong relationships at every level, from wholesalers to your own team

Experienced in developing and executing long-term sales strategies and identifying market opportunities

Collaborative and cross-functional, working closely with partners across departments to drive innovation and growth

Data-driven in your approach to decision-making, with a talent for training and motivating high-performing teams

Equally comfortable presenting to leadership as you are working in the field

Passionate about the beverage alcohol space and driven to deliver and exceed sales goals

What You'll Do:

Directly manage the geographic sales team to achieve portfolio placement, promotion, and volume goals

Develop and execute sales strategies to achieve company volume, revenue, pricing realization, and Chain ACV goals

Build and maintain influential relationships with key wholesaler partners

Partner with the SVP and VP of Marketing to build brand plans and company initiatives that deliver long-term results

Recruit, train, and develop a high-performing sales organization, including Region Managers who effectively drive results through our distributor network

Build comprehensive sales bonus goals that align with company targets and motivate performance

Foster a collaborative and motivating work environment that drives results and supports team growth

Conduct annual performance reviews with quarterly check-ins to support development and accountability

Lead retail execution strategy and oversee wholesaler management to ensure strong market performance across the full portfolio

Work the trade in key markets to assess performance, identify strengths and opportunities, and build actionable plans to address them

Perform additional duties as assigned

Must Haves:

Must be 21 years of age or older at the time of application

Applicable state-issued Responsible Alcohol Service certification

Lives in one of the following states: NC, SC, FL, IL, or TX

Applicable state-issued Responsible Alcohol Service certification

Minimum of 5 years of professional alcohol beverage sales and people managementexperience

Willing and able to travel up to 50%

Strong people management skills and ability to build influential relationships

Strong strategic planning capabilities

Experience in training on sales processes

Proficient in VIP as well as syndicated IRI and Nielsen data

Desire to work in a fast-paced, growing company

Compensation, Perks and Benefits

Compensation:

$170,000.00 - $190,00.00 annual salary, plus eligibility for an annual discretionary performance bonus

The final offer will be based on several factors, including experience, skills, and overall expertise

Equity Eligible

For field-based sales roles, gas expenses are fully covered

Perks + Benefits:

Unlimited Paid Time Off

Healthcare coverage: up to 90% company contribution for employees and 25% for dependents

Voluntary vision, dental, and accidental plans

401(k) with up to 4% company match

12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby gift

Booch, spirit, beer, and soft good perks

And more!

Additional Information

Who We Are

Our Purpose: To make quality, purpose-driven beverages

Our Business: Our vision is to create the next-generation beverage platform, comprising distinct brands, each with its own ethos and purpose. Despite being a multi-billion dollar industry, it lacks options that cater to the next generation of drinkers who will demand more from their alcohol than a mere buzz. Disrupting this industry is a worthy, and massive opportunity.

Our Culture: Our core values are Quality, Transparency, and Team-First. We derive much of our management policy from a book we give you upon hiring, ‘Let My People Go Surfing', by Yvon Chouinard (founder, owner, Patagonia). Our policy is to allow workers flexible hours, provided the work gets done with no negative impact on others. Our ‘let my people go surfing’ policy demands that we hire very unique individuals; those with a combination of self-motivation, self-discipline, and energy.

JuneShine Brands is a purpose-driven organization composed of a diverse and dynamicgroup of individuals with varied backgrounds, passions, and beliefs. We are committed to fostering an inclusive environment where everyone’s unique perspectives are valued. We seek to hire self-motivated, independent thinkers, who embrace challenging the status quo. Join us at JuneShine Brands where you’re encouraged to bring your authentic self to your craft every day. As a proud equal opportunity employer, we are dedicated to ensuring fairness and equity in our hiring practices.

You must reside in the United States to be considered for this position.

This role supports multiple beverage brands within the JuneShine Brands portfolio, including alcohol and hemp-derived THC beverages.

All Juneshine Brands products are intended for adults 21+.

JuneShine

Tired of Manually Applying to Jobs?

Let JobCopilot do it for you!

VP of Sales

Meet JobCopilot: Your Personal AI Job Hunter

JuneShine

Tired of Manually Applying to Jobs?

Let JobCopilot do it for you!

VP of Sales

Meet JobCopilot: Your Personal AI Job Hunter

Related Sales Jobs