International Marketing Manager

📋 Description

• Own the EMEA events strategy across Laurel-hosted experiences and third-party conferences.
• Design and execute high-impact, time-respecting experiences reflecting Laurel's brand.
• Build European event playbooks with automated Cadences and sales outreach coordination.
• Partner with EMEA AEs to drive attendance and pipeline.
• Track event performance: pipeline, deals, cost per attendee, ARR.
• Scale the events program across EMEA beyond the UK.

🎯 Requirements

• 4–6 years of B2B marketing experience in demand gen, events, or field marketing.
• Proven track record planning events that drive measurable pipeline.
• Hands-on with LinkedIn Ads, email marketing, paid media, and automation (HubSpot/Marketo).
• Strong analytical skills and ability to tie activities to revenue.
• Experience building/refining event playbooks and cross-functional sales collaboration.
• Deep familiarity with European business norms and enterprise buying processes.
• Comfort with ambiguity and a builder mindset.

🎁 Benefits

• Significant funding from VCs and notable investors.
• Smart, fun, collaborative, inclusive team.
• Equity and 401K benefits.
• Bi-annual, in-person off-sites in unique locations.
• Opportunity to shape Laurel's international marketing and time narrative.
• Equal opportunity employer.