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analytics google workspace digital media healthcare media strategy📋 Description
- Oversee media plan development, execution, and optimization.
- Analyze data to inform channel allocation decisions
- Write and present recommendations and POVs internally and externally
- Meet with media partners to understand the landscape and act as channel expert
- Work with analytics partners to prove plan success
- Lead media planners and associates with a director
🎯 Requirements
- 3-5 years of media strategy and planning experience
- Bachelor’s degree preferred, and/or equivalent work experience
- Experience with healthcare and pharmaceutical clients a plus
- Knowledge of all paid media channels including digital media
- Strong quantitative and analytical skills; translate data into insights
- Comfortable presenting to clients and internal teams
🎁 Benefits
- Medical, dental, vision, life insurance
- 401K
- Lifestyle Spending Account
- Employer paid life & disability insurance
- Flexible time off & holidays
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