Own integrated campaigns strategy for Enterprise accounts across channels.
Define Cursor's enterprise marketing plays and multi-channel demand gen programs.
Own full-funnel ABM with attribution and ROI reporting.
Build programs to attract enterprise buyers from first touch to closed-won.
Develop Cursor's enterprise content narrative and messaging themes.
Establish an editorial calendar and production system focused on storytelling.

🎯 Requirements

8+ years in B2B marketing, focused on content, integrated campaigns, or demand gen.
Led a marketing team, hiring great marketers, enabling fast creative work.
Strong editorial instinct to shape compelling enterprise stories.
Full-funnel demand gen with pipeline attribution and CRM.
Built lifecycle and nurture programs using HubSpot or Marketo.
Experience creating thought leadership content and customer stories.

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