Related skills
partnerships instagram youtube tiktokπ Description
- Execute and evolve influencer marketing strategy to drive brand awareness and launches.
- Build creator partnerships to place Dropbox at cultural conversations.
- Drive content creation across TikTok, YouTube, Instagram, and emerging platforms.
- Own end-to-end campaign execution: planning, timelines, briefs, deliverables.
- Build and scale an always-on creator and UGC program for ongoing storytelling.
- Partner with agencies to source and evaluate creators using data and brand judgment.
π― Requirements
- 4+ years influencer marketing experience (in-house or agency)
- Strong project management; run multiple campaigns simultaneously
- Excellent creator taste and brand judgment; data-informed
- Experience managing influencer partnerships; contracts and FTC
- Define KPIs; analyze performance; translate to insights
- Strong writing and communication; develop creator briefs
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