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google workspace latam instagram youtube tiktok📋 Description
- Develop and execute local influencer marketing strategies to drive ROI.
- Identify, attract, and onboard streamers, tipsters, and micro-influencers across LatAm.
- Build and scale long-term partnerships with local influencers in performance environments.
- Manage influencer campaigns end-to-end: brief, negotiation, content approval, publishing, and tracking.
- Monitor and optimize campaigns by deposits, reach, CPA, engagement, and ROI.
- Conduct market and competitor research to stay ahead of local trends and growth opportunities.
🎯 Requirements
- 1+ year of experience in influencer marketing, affiliate marketing, or digital marketing (betting/iGaming preferred)
- Hands-on experience with influencer traffic and performance-based campaigns
- Strong knowledge of YouTube, Instagram, TikTok, streaming platforms, and local ecosystems
- Understanding of core performance metrics (CPA, ROI, conversion rate, engagement rate)
- Experience in negotiations and closing partnership deals
- Upper-Intermediate English or higher (written and spoken)
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