Industry Field Marketing Manager, Greater China

Added
10 days ago
Type
Full time
Salary
Salary not provided

Related skills

crm partnerships b2b abm events

πŸ“‹ Description

  • Own end-to-end field marketing strategy for priority industries in Greater China.
  • Partner with Product Marketing, Demand Gen, Sales Dev, Comms, and agencies.
  • Design and execute full-funnel marketing motions: digital, ABM, events.
  • Translate Stripe's platform capabilities into industry-relevant value propositions.
  • Develop and nurture strategic industry ecosystems with partners.
  • Track, analyze, and optimize program performance; share best practices.

🎯 Requirements

  • 8+ years B2B marketing; 5+ years in Greater China.
  • Experience marketing to enterprise/mid-market within defined verticals.
  • Design regional B2B industry marketing strategies with full-funnel metrics.
  • Hands-on content development, executive engagement programs, events.
  • Native Mandarin; strong English; cross-regional collaboration.
  • CRM systems, funnel reporting, and data-driven marketing execution.
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