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Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce. Founded in 2005, it became a publicly listed company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more. The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX.

Responsibilities:

Main responsibility is to grow Hypebeast Indonesia Social Media.

Produce and publish high-frequency, platform-native content daily, prioritizing reach, virality, and shareability over traditional editorial formats.

React in real time to trends, drops, cultural moments, and conversations, turning them into Hypebeast content within hours to capture maximum attention.

Curate, write, and edit daily articles covering the latest trends in fashion, streetwear, music, and culture, tailored to Hypebeast Indonesia’s audience.

Monitor, analyze, and respond to trends, audience feedback, and social media insights to stay ahead of the curve.

Constantly experiment with new formats, hooks, storytelling styles, and posting strategies to push algorithm limits and unlock exponential growth.

Requirements:

2-3 years experience working in Editorial position in established media company.

Proven experience in social media management, content creation, and editing, with a focus on social media and other key platform such as website.

Good knowledge of streetwear culture, trends, and influencers in the Indonesian market.

Strong writing and editorial skills, with the ability to produce high-quality, engaging content on tight deadlines.

Familiarity with social media analytics tools and the ability to adjust strategies based on performance data.

Creative, self-driven, and highly social-savvy, with a passion for staying ahead of the latest trends and digital innovations.

Additional Information

If you think you’ve got what it takes, please provide your cover letter, CV, portfolio and expected salary and send them to indra.mawira@hypebeast.com and caroline.lam@hypebeast.com.

This position is based and located in Jakarta. Candidate must be eligible to work in Indonesia.

Personal data collected is for recruitment purposes only.

Social Media Editor

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