Head of Growth Marketing – Xsolla Ads

📋 Description

• Own and scale performance acquisition across Meta, Google UAC, TikTok, Reddit, and others.
• Build growth engines beyond paid media (influencers, referrals, app store ads).
• Develop an always-on Android-focused campaign strategy; cross-platform expansion.
• Create testing frameworks with creative teams to improve ad performance.
• Own audience strategy: segmentation, lookalikes, retargeting, retention.
• Manage budgets with real-time optimization and signal-based decisions.

🎯 Requirements

• 7–8 years in growth marketing/paid UA for consumer apps with end-to-end ownership.
• Deep experience running paid UA across multiple channels; Android fluent.
• Solid mobile attribution knowledge (Adjust, AppsFlyer) and measurement nuances.
• Strong analytical mindset; data-driven storytelling and actionable insights.
• Excellent written communication; adapt voice across briefs and reports.
• Nice to have: iOS/web UA, ad tech familiarity.

🎁 Benefits

• 100% company-paid medical, dental, and vision plans
• Unlimited Flexible Time Off
• Personalized career roadmap
• Professional development opportunities