Head of B2B Integrated Campaigns

Added
13 days ago
Type
Full time
Salary
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Related skills

analytics seo marketing automation sem abm

πŸ“‹ Description

  • Develop and execute full-funnel, multi-channel campaigns aligned to revenue goals.
  • Translate business priorities into cohesive campaign themes across segments.
  • Ensure campaigns align to pipeline targets, sales motions, and account priorities.
  • Own campaign calendar, prioritization, and resource allocation.
  • Lead ABM-centric revenue marketing orchestration for named accounts.
  • Collaborate with Events and SEO/SEM to align programs and measure impact.

🎯 Requirements

  • 10+ years in B2B marketing with integrated campaigns and demand generation.
  • Proven experience owning revenue or pipeline targets.
  • Strong ABM experience in mid-market or enterprise.
  • Deep understanding of paid and organic search integration.
  • Experience partnering with analytics teams to drive data-informed optimization.
  • Experience leading cross-functional marketing initiatives.

🎁 Benefits

  • Full medical coverage
  • Flexible PTO
  • Wellness reimbursement
  • Monthly lunch stipend
  • Hybrid work model with in-office days
  • Donation-matching program
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