Related skills
analytics seo marketing automation sem abmπ Description
- Develop and execute full-funnel, multi-channel campaigns aligned to revenue goals.
- Translate business priorities into cohesive campaign themes across segments.
- Ensure campaigns align to pipeline targets, sales motions, and account priorities.
- Own campaign calendar, prioritization, and resource allocation.
- Lead ABM-centric revenue marketing orchestration for named accounts.
- Collaborate with Events and SEO/SEM to align programs and measure impact.
π― Requirements
- 10+ years in B2B marketing with integrated campaigns and demand generation.
- Proven experience owning revenue or pipeline targets.
- Strong ABM experience in mid-market or enterprise.
- Deep understanding of paid and organic search integration.
- Experience partnering with analytics teams to drive data-informed optimization.
- Experience leading cross-functional marketing initiatives.
π Benefits
- Full medical coverage
- Flexible PTO
- Wellness reimbursement
- Monthly lunch stipend
- Hybrid work model with in-office days
- Donation-matching program
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