Related skills
b2b saas analytics gtm webinars programmatic๐ Description
- Design and orchestrate integrated GTM campaigns across paid, owned, sales, and field channels.
- Partner with Product Marketing, Content, Sales, CS, Enablement, and Growth Ops to build ABM/ABX.
- Translate product positioning into scalable campaign narratives.
- Orchestrate campaigns across paid media, lifecycle, content, webinars, and events.
๐ฏ Requirements
- 5+ years in B2B SaaS growth, demand gen, or revenue marketing.
- Experience designing and executing ABM/ABX programs.
- Hands-on paid media expertise with pipeline accountability.
- Ability to operate strategically and execute tactically.
- Strong cross-functional collaboration skills.
- Data fluency: interpret performance, not just report it.
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