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crm data marketing sql excel📋 Description
- Own the full customer lifecycle; shape retention and loyalty roadmap.
- Lead retention promotions end-to-end: concept, testing, setup, QA.
- Influence generosity strategy; align promotions with customer needs.
- Report KPIs; translate performance into leadership insights.
- Champion customer experience; identify engagement opportunities.
- Collaborate with Marketing, Product, Finance, and Ops to optimize loyalty campaigns.
🎯 Requirements
- 3+ years in B2C marketing or digital; lifecycle, CRM, loyalty, retention.
- Strong SQL and Excel; pull data to guide decisions.
- Experience managing large promotional budgets; partner with Finance.
- Strong PM skills; cross-functional teams; fast-paced.
- Process-oriented with planning and organizational habits.
- Understanding of consumer behavior; product, pricing, promotions.
- Collaborative; moves work forward and delivers.
- Willingness to work non-traditional hours during peak sports seasons.
- Bachelor’s degree preferred.
🎁 Benefits
- Extended medical, vision, and dental coverage
- Life and disability insurance
- Employer-contributed retirement program
- 12 holidays and two floating holidays
- Paid sick time per Canadian law
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