Growth Marketing Manager - Paid Digital

📋 Description

• Manage a 7-figure offline budget across radio, TV, streaming, and new channels.
• Develop testing strategy for existing and new channels.
• Collaborate with creatives and agencies; use AI-enabled tooling for ads.
• Work with external agencies to place media buys and refine local strategy.
• Maintain weekly dashboards; analyze why campaigns perform.
• Understand the customer funnel to drive high-quality leads.

🎯 Requirements

• 3+ years in B2C growth marketing.
• Offline marketing background; radio/TV/direct mail a plus.
• Passion for creative testing and resonant messaging.
• Experience owning large budgets toward CPA/ROAS targets.
• Experience with high-consideration / LTV products.
• Strong written and verbal communication; synthesize learnings for leadership.

🎁 Benefits

• Stock options and incentive pay may be provided.
• Medical, financial, and other benefits offered.
• Equal opportunity employer.