Growth Marketing Manager - Paid Digital

Added
19 days ago
Type
Full time
Salary
Salary not provided

Related skills

analytics budgeting dashboards

πŸ“‹ Description

  • Manage a seven-figure offline marketing budget across radio, TV, and streaming.
  • Create testing strategies for existing and new channels; run tests.
  • Collaborate with creative teams and agencies; use AI tooling for ads.
  • Place media with external agencies and refine local buying strategy.
  • Maintain weekly dashboards and analyze why campaigns perform.
  • Understand the customer funnel to drive high-quality leads.

🎯 Requirements

  • 3+ years in B2C performance marketing.
  • Offline marketing experience; radio/TV/direct mail a plus.
  • Passion for creative testing and messaging.
  • Budget ownership; target CPA or ROAS management.
  • Experience with high-consideration LTV products.
  • Strong written and verbal communication to stakeholders.

🎁 Benefits

  • Stock options and incentive pay.
  • Medical, financial, and other benefits.
  • Hybrid work environment with growth opportunities.
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