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firebase sem facebook ads tiktok ads attribution📋 Description
- Grow users while maintaining CAC/ROAS.
- Own campaigns across channels; test creative.
- Coordinate attribution with AppsFlyer/Firebase/GA4.
- Drive KPIs and optimize campaigns.
- Design and run AB tests.
- Identify new growth opportunities for early products.
🎯 Requirements
- 3+ years driving growth toward CAC/ROAS targets.
- Manage monthly budgets >= $200K.
- Hands-on with paid channels: Facebook, TikTok, SEM, Google UAC.
- Strong attribution knowledge (AppsFlyer) and iOS/Android differences.
- Experience with hypothesis-driven A/B/MVT testing.
- Fintech or D2C experience is a bonus.
🎁 Benefits
- Medical, dental, and vision coverage; Kikoff pays full employee premium.
- Equity in RSUs.
- 20 days PTO per year.
- 401(k) with employer match.
- Competitive pay and benefits.
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