Related skills
google ads tiktok ads meta ads attribution cohort analysis📋 Description
- Lead full-funnel paid media across EU markets to boost ROAS.
- Manage campaigns on Google Ads, Meta, TikTok, and Apple Search Ads.
- Develop budget allocation across markets, channels, and funnels.
- Lead creative testing and asset development for paid media.
- Build testing roadmaps for audiences, bidding, and landing pages.
- Analyze performance by market, channel, and audience; share insights.
🎯 Requirements
- 7+ years in performance/growth marketing.
- Hands-on paid media across multiple EU markets.
- Deep expertise: Google Ads, Meta Ads, TikTok Ads, Apple Search Ads.
- Experience with EU regional platforms and media.
- Strong analytics: CAC, ROAS, LTV, payback, cohort.
- English fluent; German/French/Italian/Polish preferred; Bachelor's degree preferred.
🎁 Benefits
- Medical, dental, vision insurance.
- 401(k) with company match.
- Paid time off and holidays.
- Sick leave and parental leave where allowed.
- Restricted stock units and annual bonuses.
- iHerb Benefits vary by country.
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