Growth Marketing Manager

📋 Description

• Drive website optimization via experiments to increase CVR (copy, flow, forms, load times)
• Lead ABM strategy to acquire larger business via targeting, messaging, enablement
• Improve speed-to-lead for handoffs across marketing, SDRs, and AE via data analysis
• Lead new pages/microsites to sustain high CVR via constant testing
• Develop referral program to maximize value for customers and sales team
• Take new products to market with various GTM approaches

🎯 Requirements

• 3+ years growth marketing in fast-growing B2B startup
• Web optimization using data to build testing strategy
• Proven track record working with engineers to prioritize and execute tests at a high pace
• Understanding of the marketing tech landscape and experience with product categories
• Experience with a high volume of paid landing pages and custom tracking codes
• Experience with Marketing Automation (HubSpot) and Salesforce

🎁 Benefits

• Medical, dental, and vision benefits for you and your dependents
• Flexible PTO
• 401(k)
• Paid family leave
• Ground-floor opportunity as an early member of the team