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crm ai zoominfo sdr icpπ Description
- Design and manage dynamic segmentation across marketing tech stack.
- Primary owner for ZoomInfo app and other apps.
- Build and optimize workflows across marketing automation, SDRs, and in-product messaging.
- Ensure clean lifecycle transitions from MQL to SQL to Opportunity with routing.
- Refine ICP definitions and sub-segments based on data.
- Run structured experiments across acquisition, activation, retention, and expansion.
π― Requirements
- 4+ years in Growth Marketing or Lifecycle Marketing in B2B SaaS.
- Hands-on experience with CRM and marketing automation systems.
- Experience building and optimizing complex segmentation logic.
- Proven track record running structured growth experiments.
- Strong analytical mindset and funnel metrics understanding.
- Systems thinker with cross-functional collaboration skills.
π Benefits
- Fully remote position
- Flexible PTO
- 13 paid company holidays
- Paid parental leave
- Health, Dental, and Vision insurance
- Employer paid Basic Life insurance and Short-Term Disability insurance
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