Related skills
looker tableau google analytics paid social paid searchπ Description
- Manage a 7-figure marketing budget across Paid Search, Paid Social, and other channels
- Run campaigns, analyze data, and explain the βwhyβ behind performance
- Test landing pages with design/product teams; optimize segmentation/targeting
- Collaborate with creative teams to launch diverse creative tests
- Maintain weekly dashboards and report on campaign performance
- Build understanding of the customer funnel to drive high-quality leads
π― Requirements
- 2+ years in B2C growth marketing
- Digital marketing focus on Meta and Google
- Strong experimentation mindset to improve efficiency and profitability
- Data analytics experience with Tableau, Google Analytics, Looker
- Experience with high consideration/LTV products
- Strong written and verbal communication; synthesize learnings for leadership
- Excellent attention to detail
- Team player in fast-paced environments
π Benefits
- Stock options and incentive pay included
- Medical, financial, and other comprehensive benefits
- Equal opportunity employer; committed to diversity and inclusion
- Hybrid work model with some NYC-based collaboration
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