Growth Marketing Lead, Paid Digital

Added
4 days ago
Type
Full time
Salary
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Related skills

looker testing tableau ai google analytics

πŸ“‹ Description

  • Own an 8-figure paid digital budget; drive CAC/LTV across Paid Search and Paid Social.
  • Set channel strategy with quarterly roadmaps, testing priorities, and resources.
  • Hire, manage, and develop a team of Growth Marketers with clear direction.
  • Own end-to-end reporting on paid channels; synthesize results for leadership.
  • Build a creative testing engine with internal team, freelancers, and AI tools.

🎯 Requirements

  • 4+ years in performance marketing; hands-on Paid Search & Social; Google Ads.
  • Aptitude for rigorous experimentation; structure tests; document learnings.
  • Data analytics with Looker, Google Analytics, or Tableau; turn data into insights.
  • Strong creative judgment; write briefs; build a testing pipeline with creative.
  • Experience mentoring marketers; leadership experience a plus.
  • AI experience to leverage creative development, insights, or campaigns.

🎁 Benefits

  • Stock options or incentive pay.
  • Comprehensive medical, dental, and other benefits.
  • Hybrid work model: NYC base with remote options.
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