Growth Marketing Lead, Paid Digital

Added
8 days ago
Type
Full time
Salary
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Related skills

looker tableau ai google analytics google ads

πŸ“‹ Description

  • Own an 8-figure paid digital budget; drive performance across Paid Search & Social.
  • Set strategy and quarterly roadmaps; prioritize tests and allocate resources.
  • Hire, manage, and develop a team of Growth Marketers.
  • Own end-to-end reporting for paid channels; present insights to stakeholders.
  • Build a testing engine for creative concepts with internal and AI tools.

🎯 Requirements

  • 4+ years in performance marketing; hands-on Paid Search & Social; Google Ads.
  • Aptitude for rigorous experimentation; structure tests; document learnings.
  • Analytics with Looker/GA/Tableau; turn data into insights.
  • Strong creative judgment; write briefs; build testing pipeline with creative team.
  • Experience managing/mentoring marketers; leadership is a plus.
  • Experience with high-LTV products; optimize full-funnel quality.
  • AI experience to enhance creative development and campaign management.
  • Builder/operator mindset; create systems, testing frameworks, processes.

🎁 Benefits

  • Stock options or other incentive pay.
  • Comprehensive medical, financial, and other benefits.
  • Remote options available for listed states.
  • Hybrid NYC role; in-office 2 days/week.
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