Manage a 7-figure offline marketing budget across radio, TV, streaming, and new channels.
Build testing strategies across existing and new channels (creative and media tests).
Collaborate with creatives and agencies; use AI tools for multi-format ads.
Work with external agencies to place media buys and refine local strategies.
Maintain weekly dashboards; analyze why campaigns performed.
Understand the customer funnel to drive high-quality leads.

🎯 Requirements

3+ years in B2C growth marketing.
Offline marketing background; radio/TV/Direct Mail a plus.
Passion for creative testing and resonant messaging.
Experience owning large budgets with target CPA/ROAS.
Experience with high-consideration/LTV products.
Strong written and verbal communication; share insights with leadership.
Excellent attention to detail; team player in fast-paced env.

🎁 Benefits

Stock options and other incentive pay.
Medical, financial, and other benefits.

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