Related skills
crm seo experimentation paid social attribution📋 Description
- Lead growth campaigns to drive bookings and ROAS for Hotels & Luxe.
- Design, launch, and scale cross-channel campaigns.
- Build a test-and-learn roadmap for new product incubations.
- Integrate performance tactics with brand moments for a seamless guest experience.
- Translate insights into clear project plans with cross-functional partners.
- Lead stand-ups with channel leads to review performance.
🎯 Requirements
- 9+ years in growth or performance marketing for consumer products.
- Ownership of Paid Social, Display, SEO, CRM/Lifecycle, and Affiliates with ROAS/LTV goals.
- Fluency in experimentation design, incrementality, and attribution.
- Strategic storyteller who influences cross-functional leaders without authority.
- Experience weaving brand narratives into perf campaigns for luxury audiences.
- Thrives in ambiguity; prioritizes high-impact work and hands-on execution.
- Remote-friendly (PST hours) with quarterly travel.
- Collaborative; excels at stakeholder management and data-led recommendations.
🎁 Benefits
- Remote-friendly with PST hours; quarterly travel for off-sites and market visits.
- US remote eligible; must live in a state Airbnb operates in.
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