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content marketing analytics seo saas b2b📋 Description
- Own the strategic vision for Cresta's organic growth (SEO & AEO).
- Scale and optimize AI-scaled content initiatives with experiments.
- Develop scalable derivative content frameworks for channels.
- Translate AI capabilities into messaging for enterprise buyers.
- Optimize content for traditional search and AI answer engines.
- Partner with Marketing Ops to build KPI dashboards for organic performance.
🎯 Requirements
- 4-6 years in content marketing, SEO, or growth content in SaaS/B2B.
- Proven success scaling content programs to drive organic traffic or pipeline.
- Strong SEO fundamentals and content strategy.
- Excellent writing and messaging; simplify complex tech.
- Highly data-driven with performance analysis and reporting.
- Cross-functional collaboration; able to operate in ambiguity.
🎁 Benefits
- Comprehensive medical, dental, and vision coverage.
- Flexible PTO to take time when you need it.
- Paid parental leave for new parents.
- Remote work setup budget.
- Monthly wellness and communication stipend.
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