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gtm pipeline abm field marketing executive engagement📋 Description
- Develop and execute a global field events strategy aligned to pipeline and revenue goals.
- Set the annual events calendar and regional mix based on pipeline potential.
- Integrate field events with global campaigns, GTM priorities, and product moments.
- Evolve formats from dinners to flagship summits to meet engagement needs.
- Own flagship moments and executive programs, including conferences and executive summits.
🎯 Requirements
- 10+ years in field marketing, events, or executive programs in B2B SaaS, including leadership.
- Proven track record driving pipeline and revenue via field events and executive programs.
- Experience building executive programs from scratch (summits, sponsor programs, partnerships).
- Global event strategy and execution experience.
- Experience building integrated field programs with sales and senior leadership.
🎁 Benefits
- Full medical coverage
- Flexible PTO
- Wellness reimbursement
- Monthly lunch stipend
- Wellness programs for physical and mental health
- Donation matching and team-building events
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