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demand generation marketing analytics regional marketing webinars content localization📋 Description
- Drive APAC demand generation, pipeline growth, and brand awareness.
- Hybrid role: regional marketing, ABM, and strategic events.
- Plan and execute multi-channel campaigns and webinars.
- Travel ~40% of time to lead regional activities.
- Localize campaigns for cultural relevance with digital, webinars, and content teams.
- Collaborate with Product Marketing, Brand, Creative, and Security on funnel messaging.
🎯 Requirements
- 4+ years in demand generation, field marketing, events (cybersecurity/SaaS).
- Strong knowledge of APAC market and regional marketing best practices.
- Proven multi-channel demand generation experience driving pipeline and revenue.
- Experience planning webinars, corporate events, roadshows, and field events.
- Strategic mindset with ability to align initiatives with business goals; strong communication.
- Analytical, ROI-focused with budgeting experience; data-driven.
🎁 Benefits
- Fully remote work.
- Annual trip to the US for Summer Summit and local Australia events.
- Home office setup reimbursement ($800 AUD)
- 12 weeks paid parental leave for primary and secondary carers
- Digital monthly reimbursement ($185 AUD)
- Stock options for all full-time employees
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