Field Marketing Specialist

Added
less than a minute ago
Type
Full time
Salary
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Related skills

kpi marketing analytics market insights field marketing repsly

📋 Description

  • Lead and coach Brand Field Representatives, manage account support plans, and field rides
  • Oversee BFRs' capture of marketing metrics: ISA’s, GWPs, digital menus, merch displays, budtender trainings, Repsly input
  • Create meaningful Monthly Recaps with market insight shared with sales, brand, and field leads
  • Drive consistency and high-quality execution of in-store and out-of-store activations
  • Aggregate and analyze KPI data to identify trends by rep, market, and account
  • Be expert in state cannabis regulations

🎯 Requirements

  • Bachelor’s Degree or equivalent work experience
  • 4-6 years’ related industry or marketing experience
  • Local travel ~50-70% including nights and weekends
  • Strong presentation and interpersonal communication skills
  • Knowledge of cannabis trends and industry preferred
  • Proficiency in Microsoft Office Suite and ability to multitask

🎁 Benefits

  • Medical, dental, and vision insurance
  • 401(k) with company match
  • FSA/HSA programs
  • LTD/STD options, life insurance, and AD&D
  • Paid holidays and PTO
  • Bonuses and stock options
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