Field Marketing Specialist

📋 Description

• Plan and deliver a series of trade shows and field events across EMEA, ensuring they are on-brand, persona-aligned, and within budget.
• Maximise ROI by generating leads that convert, tracking KPIs, and providing actionable insights.
• Collaborate cross-functionally with sales, marketing, customer success, product, and advisory boards to define event goals, content strategy, and attendee experience.
• Lead vendor sourcing and management for venues, agencies, production partners, and suppliers.
• Oversee on-site execution for events, ensuring flawless delivery and issue resolution.
• Manage event branding and materials, including design, production, and logistics.

🎯 Requirements

• Degree-level qualification plus marketing qualifications or marketing experience in a high-performing team.
• 3–5 years of B2B SaaS marketing experience, ideally in a regional role within a global organisation.
• Proven ability to deliver end-to-end event programmes that drive measurable business outcomes.
• Strong data analysis skills to identify trends and inform decisions.
• Excellent collaboration and stakeholder management skills across marketing, sales, and client functions.

🎁 Benefits

• Hybrid/remote work options with monthly office visits (UK).
• Occasional travel to events and meetings.
• Access to Avetta events and customer marketing programs.