Related skills
demand generation partner marketing pipeline management abm enterprise saasπ Description
- Own West Coast field marketing strategy and execution to drive pipeline and revenue.
- Plan field events, executive programs, and ABM initiatives.
- Collaborate with regional sales, SDRs, and demand gen to target accounts.
- Translate regional priorities into campaigns that engage target accounts and support sales.
- Track marketing performance: pipeline generated, pipeline influenced, ROI.
- Serve as primary marketing partner for West Coast sales, aligning on pipeline goals.
π― Requirements
- 5-8 years in B2B field marketing, demand generation, or regional marketing.
- Experience supporting enterprise SaaS sales teams.
- Proven ability to drive pipeline through field programs and events.
- Strong cross-functional collaboration with sales, partnerships, and marketing teams.
π Benefits
- RSUs and comprehensive health, vision, and dental benefits.
- Mental health benefits.
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