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marketing operations lead generation roi analysis event planning abm📋 Description
- Plan and execute Public Sector events (trade shows, seminars, roundtables).
- Travel 25-30% to support events.
- Partner with Public Sector Field Sales to drive lead gen and expansion.
- Execute ABM tactics aligned with account plans to grow target accounts.
- Enable regional sales with latest marketing content and program information.
- Manage field program budgets and ROI; oversee lead management and handoffs.
🎯 Requirements
- 3+ years of field marketing or events in B2G/B2B software.
- Experience managing large and regional event logistics.
- Bachelor’s Degree.
🎁 Benefits
- 401(k) plan with company match
- Flexible time off
- Paid parental leave
- Medical, dental, and vision plans
- Life and disability insurance
- Tuition reimbursement and learning resources
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