Own end-to-end planning for industry trade shows and hosted events.
Develop pre- and post-show campaigns with sales to drive attendance.
Partner with senior director to align field activities with regional ABM and pipeline goals.
Track event ROI, attendance metrics, and pipeline influence.
Support partner launches and co-marketing across internal and external networks.
Create partner-focused content and field-facing materials.

🎯 Requirements

4–6 years marketing experience, with 2+ years partner/field marketing.
End-to-end trade show and industry event execution.
Experience in B2B SaaS, cybersecurity, or enterprise software.
Familiarity with IAM/IGA or AI identity management a plus.
Strong PM, written and verbal communication, collaboration.
Analytical mindset with ROI and pipeline impact measurement.

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