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b2b saas customer advocacy field marketing civil infrastructure martech/ops๐ Description
- Customer Advocacy Programs: Design and execute CAB, turning influential users into strategic partners shaping the product roadmap.
- Intimate Executive Events: Own end-to-end Land and Expand breakfasts, dinners or workshops with curated guest lists (Sales/CS).
- Flagship User Days: Lead the annual User Day, evolving it to an Innovation Summit for customer success and expansion opportunities.
- High-Impact Tradeshows: Curate Sensatโs presence at major industry shows with speaking slots, live demos and VIP fringe events.
- Bridge to Sales & CS: Collaborate daily with BDRs and Account Managers to identify accounts for field activity.
- Collaborate with Content/Video, Design/Brand, Operations and Demand to deliver events and attribution.
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