Related skills
storytelling gtm product marketing brand strategy brand identity๐ Description
- Own and evolve brand positioning, messaging, and visual identity across touchpoints.
- Set annual editorial themes and content priorities to support goals.
- Lead planning cycles for brand initiatives with timelines and workflows.
- Review and approve major brand assets for quality and impact.
- Align product messaging with the broader brand story with Product Marketing.
- Collaborate with Growth and Marketing to support campaigns and strategy.
๐ฏ Requirements
- 8+ years of B2B marketing with brand strategy and creative leadership.
- Led or evolved a company brand, narrative, and market positioning.
- Exceptional storyteller and writer; influence cross-functional teams.
- Led small creative teams; directed editorial across channels with Product, Sales, Marketing.
- Strategic and visually fluent; tie brand work to GTM, awareness, and pipeline.
- Thrive in environments valuing clarity, creativity, collaboration, customer impact.
๐ Benefits
- Base salary range: $120K-$130K.
- 2.5% bonus plan based on company performance.
- 80% of medical, dental, and vision premiums covered.
- 401k match up to 3%.
- Remote-first environment for flexible work.
- Generous paid time off and opportunities for growth.
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