Event and ABM Marketing Manager

📋 Description

• Own 15+ B2B events yearly: research, planning, execution, evaluation.
• Submit event plans covering brand, attendees, budget, swag, booth logistics, risk.
• Ensure brand and product positioning is accurate and audience-appropriate.
• Analyze data to staff events across Partnerships, Sales, AM with ROI rationale.
• Define attendee criteria with Sales using Salesforce data and revenue performance.
• Manage event vendors: booth fabrication, storage, shipping, sponsorship.

🎯 Requirements

• 4+ years B2B field marketing, event marketing, and ABM; led 10+ events/year.
• Proven ABM programs delivering pipeline and revenue impact.
• Hands-on loyalty/incentive/sales contest programs; provide examples.
• Salesforce reporting and Tableau; leverage rep/account data.
• Strong writing; exec-ready proposals and recaps; communicate risks.
• Vendor/budget management; negotiate pricing; track spend.

🎁 Benefits

• Performance bonus or commissions potential.
• Equity in RSUs.
• Health care benefits.
• Retirement benefits.
• Paid time off, sick leave, parental leave.