Related skills
lead generation b2b abm📋 Description
- Develop and execute regional marketing strategy aligned with global objectives.
- Localize campaigns and messaging for European markets.
- Lead field marketing programs, events and ABM to accelerate pipeline.
- Align marketing plans with revenue targets and market expansion goals.
- Manage regional marketing budget for maximum ROI.
- Collaborate with Sales to enable tools and campaigns and drive pipeline.
🎯 Requirements
- 10+ years of B2B marketing experience, including senior leadership.
- Strong field marketing and demand generation across Europe.
- Proven ability to accelerate pipeline and revenue growth.
- Deep collaboration with Sales leadership and revenue teams.
- Experience in matrixed, global organizations.
- Fluent in English; German or other European languages a plus.
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