About the Role

We’relooking for a strategic, data-driven Content Manager to join our B2B content marketing team. In this role,you’lloversee the planning, development, and optimization of content that educates prospects, accelerates thebuyerjourney, and strengthens our brand narrative.You’llcollaborate closely withsales,product marketing, digital marketing,event marketing,brand marketing, demand generation, and subject-matter experts to produce high-impact content across multiple channels and formats –leveragingmodern tools to enhance efficiency and creativity.

What

You’ll
Do

Lead content planning and execution:
Own the editorial calendar,maintaininga consistent publishing cadence aligned with business priorities.

Create and edit high-quality content:
Develop or manage the creation of blog posts, eBooks, whitepapers, case studies, webinars, video scripts, social content, and more.

Leverage AI for productivity and creativity:

Use generative AI tools (e.g.,
ChatGPT
,
CoPilot
) to support research, ideation, content drafts, repurposing, and SEO optimization

Use AI-powered analytics tools toidentifytrends, cluster topics, andoptimizefor user intent

Implement AI-assisted content tagging, metadata creation, and content governance workflows

Optimizecontent for reach and performance:
Partner with the digital marketing team to bring SEO best practices to life

Measure and iterate:
Track content performance usingGoogle Analyticsor other analytics platforms to refine strategy.

Collaborate cross-functionally:
Partner with SMEs, product, and demand-gen to tailor content for personas, verticals, and stages of the funnel.

Support social media:
Help brand team operationalize and publish a strategy social calendar, supporting cross-organization goals, verticals, and content types.

Maintain brand and editorial quality:
Enforce style guides, tone of voice, and messaging consistency across all assets.

Manage external contributors:
Work with freelance writers, designers, and video editors, providing clear briefs and direction.

Support thought leadership:
Help executives develop insights-driven content for articles, presentations, social channels, and events.

What You Bring

6–8+ years of experience in B2B content marketing, ideally in SaaS or a technical field
C1 or C2 English level is required
Excellent writing, editing, and storytelling skills

Excellent project management and organizational skills

Hands-on experience with content management

Proficiencywith Adobe Creative Suite or similar visual/video tools

Comfort using AI tools for research, ideation, drafting, repurposing, and analytics

Strong understanding of SEO, keyword strategy, and content optimization

Familiarity with analytics and reporting tools

Strong project management and cross-functional collaboration skills

Bonus: experience with marketing automation platforms (HubSpot, Marketo) or ABM content strategies

Why

You’ll
Love Working Here

Work alongside collaborative, creative thought partners in an “in-house agency”-style team

Opportunity to shape a modern, AI-enabled B2B content operation
Supportive, collaborative culture with room for experimentation and innovation

About ESO

ESO is a fast-paced, growing data, technology, and research company passionate about improving community health and safety through the power of data. We pioneer innovative, user-friendly software to meet the changing needs of today’s EMS agencies, fire departments, and hospitals. We’re small enough to be nimble and fun, but big enough to be a great place to work. We serve thousands of customers out of our offices across North America, Europe and now Costa Rica!

Are you ready to Make a Difference? At ESO, we believe in bringing your true self to work every single day. If you don’t match all the qualifications on the job description, we encourage you to apply anyway! We are looking for passionate, innovative, and authentic people to help drive our mission.

All offers are contingent upon a successful background check.

ESO is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity employer. We invite you to consider opportunities at ESO regardless of your gender; gender identity; gender reassignment; age; religion; race; national origin; political affiliation; sexual orientation; disability; veteran status; or other non-merit factor.

Applicant Privacy Notice – please click here to review the privacy policywhich details how your data is collected, used and protected.

Content Marketing Manager (3 days at the office a week)

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