Related skills
salesforce enterprise marketing demand generation event management abm๐ Description
- Craft enterprise marketing strategy and field programs across enterprise segments.
- Own key metrics across the funnel and customer growth.
- Lead local Customer Marketing programs from case studies to speaking engagements.
- Partner with EMEA demand gen and product marketing to refine targeting and content.
- Define full-funnel UK marketing plans: digital, demand gen, ABM, events.
- Track, measure, and communicate results; optimize for efficiency and scale.
๐ฏ Requirements
- 7+ years of B2B marketing in UK Enterprise Tech across segments.
- Proven track record delivering B2B strategies hitting funnel KPIs.
- Strong written and verbal comms; convey complex topics simply.
- Experience tailoring content for startups to large enterprises.
- Excellent organization and multi-project management.
- Knowledge of CRM/Salesforce, ABM, events marketing and email tools.
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