Related skills
analytics marketo lifecycle marketing segmentation deliverability📋 Description
- Build, QA, and deploy email campaigns in Marketo
- Create and manage smart lists, segmentation, and dynamic content
- Support nurture programs and automated workflows
- Partner with content and digital teams to align messaging and targeting
- Proactively run A/B tests and document learnings
- Analyze campaigns and lifecycle performance to improve engagement
- Maintain database hygiene and ensure email compliance
- Troubleshoot campaign issues and ensure smooth execution
- Manage vendor relationships to optimize marketing tech
- Leverage AI to scale personalization and production
🎯 Requirements
- 1–3 years of hands-on email marketing experience
- Direct experience executing campaigns in Marketo (required)
- Strong QA skills and attention to detail; launch campaigns accurately and on time
- Foundational understanding of segmentation, personalization, and lifecycle marketing
- Experience supporting nurture programs and triggered campaigns
- Comfortable reviewing campaign metrics and identifying trends or areas for improvement
- Understanding of deliverability basics and email compliance standards
- Strong initiative, proactive and willing to take ownership of projects from start to finish
- Strong analytical thinking and comfort drawing insights from performance data
🎁 Benefits
- Fully company-paid medical, dental, and vision insurance
- Generous PTO
- Paid parental leave for birth or adoption
- 401(k) with company match
- Hybrid or remote work options
- Costco membership and cell phone stipend
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