Related skills
crm hubspot email marketing klaviyo lifecycle marketing📋 Description
- Develop and execute Plume’s lifecycle marketing via email campaigns.
- Build and maintain automated journeys to nurture leads and onboard members.
- Collaborate with teams to craft copy and visuals.
- Use data and segmentation to deliver targeted messaging.
- Design and manage A/B tests to improve engagement and performance.
- Oversee campaign calendars for timely execution and alignment.
🎯 Requirements
- Strong understanding and appreciation for the trans experience.
- 5+ years in lifecycle management, email marketing, and CRM.
- 3+ years in developing and executing email marketing strategies.
- Proficiency with ESPs like ActiveCampaign, HubSpot, Klaviyo.
- Experience with WYSIWYG editors (BeeFree, Stripo, etc.).
- Experience analyzing email performance and optimization.
🎁 Benefits
- Ground-Floor Equity (Series B)
- Free Medical, Dental, Vision after start
- Unlimited PTO
- 11 paid holidays and Dec shutdown
- 401(k)
- Free Plume & BetterHelp Subscriptions
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