Head of Marketing

📋 Description

• Lead growth, brand and product marketing end-to-end.
• Hybrid role based in Vancouver; in-office Mon/Thu.
• Shape positioning, onboarding, lifecycle, pricing, upgrades.
• Run rapid experiments across acquisition and activation in PLG/AI-native.
• Ship prototypes and production apps.
• Lead a lean team across brand, product marketing, lifecycle, GEO, and social.

🎯 Requirements

• Built or rebuilt a marketing function at a high-growth company with under 50 people.
• Ideator at heart; generate and ship growth/brand ideas without heavy permission.
• Shipped product marketing: positioning, onboarding, lifecycle, pricing, and upgrades.
• Drove real growth in scrappy environments with minimal structure.
• Personally ran experiments; not hiding behind agencies or large teams.
• Fluent in modern analytics tools (GA4, PostHog) and AI-driven marketing.

🎁 Benefits

• Hybrid work in Vancouver; in-office Mon/Thu; remote when needed.
• Health and dental coverage.
• Home office stipend to create a productive workspace.
• Professional development: conferences, courses, and speaking engagements.
• Team retreats and team-building activities.
• Company laptop and tools provided.