Senior Product Manager, Ads

Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in!

At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun.

Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.

Read our blog to learn more.

About the role...

With our learning app, we have developed a successful business model based on subscriptions, ads and in-app purchases, without charging users for learning content. As our reach continues to grow, we want to elevate Duolingo’s free experience by introducing higher-quality ad formats that delight learners and offer substantial monetization potential for Duolingo. We’re looking for a Senior Product Manager to lead Duolingo’s ad experiences—from defining the ad vision and driving product development to optimizing ad quality and the ads experience.

You will...

• Develop and drive advertiser and consumer-facing product features through their entire creative cycle: ideation, specification, development, release, analysis, and iteration
• Lead and iterate the roadmap for innovative ad formats that excite advertisers while building on Duolingo’s tenets of gamification, delightful design, brand equity, and character IP
• Establish the product vision and strategy for the ads business, and build alignment across product teams, cross-functional partners, and the executive team
• Perform qualitative and quantitative research to explore and validate feature ideas
• Partner with product designers to ensure a fun and delightful user experience in our product
• Work with engineers and designers to help guide feature development
• Perform experiment analysis on features and find opportunities for optimization
• Execute with urgency and excellence

You have...

• Proven track record in building ad products, with strong product management expertise
• Strong understanding of advertising technology and key players in the ads ecosystem
• A desire to make the world a better place through technology and education
• Experience generating impressive results as a product manager
• Ability to utilize and apply user insights, data, and statistical analyses to inform decisions
• Top-tier design sense -- every pixel matters at Duolingo
• Demonstrated ability to problem-solve, be curious, and innovative

Exceptional candidates will have...

• Advanced degree in Business, Computer Science, Design, Psychology, or equivalent
• Experience in developing and scaling ad formats
• Experience in optimizing programmatic ad serving for a consumer-facing mobile app