Marketing Manager (R-18250)

Why We Work at Dun & Bradstreet

Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value. If you share this curiosity and want to be part of a future-ready company, come join us! Learn more at dnb.com/careers.

About the Role

We're looking for a passionate and results-driven Marketing Manager to take the lead in boosting brand visibility and generating demand among medium to large enterprises across all business lines in the DACH region.

In this high-impact role, you'll be a key player in a vibrant and collaborative Marketing team, working hand-in-hand with cross-functional partners including Sales, Operations, Go-to-Market, and Customer Success.

You'll report directly to the Head of Partner & Channels and play a pivotal role in shaping and executing strategies that drive growth and engagement in one of our most important markets.

Responsibilities

• Own the Marketing Strategy
  Take full accountability for shaping and executing the marketing strategy in DACH region, with a laser focus on achieving SMART goals across leads, pipeline, revenue, and other key performance metrics.
• Lead Integrated Campaigns
  Design, gain buy-in for, and deliver high-impact, multi-channel campaigns—including direct marketing, nurture programs, webinars, digital (inbound & outbound), events, tradeshows, PR, content, telemarketing, and social media.
• Drive Customer Marketing Excellence
  Develop and roll out a customer marketing strategy aimed at boosting retention and reducing churn. Collaborate with stakeholders across the business and share best practices with the wider International Marketing Team.
• Leverage Data & Analytics
  Collaborate with the analytics team to enhance the customer database and reporting capabilities. Contribute to dashboards and scorecards, track performance, and demonstrate ROI and continuous improvement.
• Partner with Sales for Impact
  Work hand-in-hand with Sales Leaders to align on business priorities and co-create campaigns that drive results across all channels.
• Stay Ahead of the Curve
  Keep a pulse on emerging marketing trends and industry shifts. Champion innovation and adopt best practices to keep your strategies fresh and effective.
• Manage External Partners
  Oversee contractors, vendors, and strategic event partners to ensure seamless collaboration and successful project delivery aligned with business goals

Skills

• Full-Spectrum Marketing Skills
  A customer-centric marketer with 2-5 years of experience in running multi-channel campaigns—from digital to in-person—with a focus on strategy, performance and ROI.
• Strategic & Organized
  Strong project management and deep knowledge of B2B segments, demand generation, and marketing best practices.
• Data-Driven & Insightful
  Confident in tracking campaign success, using analytics to drive decisions and continuous improvement.
• Collaborative & Influential
  Skilled at building consensus and working across geographies.
• Proactive & Curious
  You take ownership, solve problems, and seek out opportunities to learn and grow.
• Multilingual & Market-Savvy
  Fluent in English and German languages, with a strong understanding of local market dynamics.