PR - Associate Director

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.

At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.

Key Responsibilities:

Leadership of account teams, overseeing all aspects of work, developing multi-market campaigns, programs and thought leadership

Identifying potential needs and areas of growth within existing clients as well as broader opportunities from a prospecting perspective

Counselling clients confidently and maturely on communications marketing including PR, digital, social and content creation

Provide advisory role to clients on various topic and for ad hoc requests related to overall communication strategy

Overseeing client programs and driving creative campaigns

Drive sustainability-focused campaigns for multi-national organizations and act as a subject matter expert in this space

Writing PR proposals and other strategic communications materials to grow existing accounts

Leading new business pitches including developing RFI / RFP proposals and formal pitch meetings

Taking responsibility for a portfolio of accounts and managing teams, developing junior team members, and line management responsibilities

Directing media engagement strategy for clients and coaching teams to activate and deliver coverage, leading from the front

Full responsibility for overall financial management – forecasting, hours allocation for team members, project & plan budgeting, managing servicing levels.

Support and develop Edelman’s IP and marketing initiatives, helping to develop our position in the market and maximizing the role of the Edelman

The ideal candidate for this role will have/be:

A background in PR and/or marketing for Korea and international businesses around 15 years

An understanding of how Corporate Reputation intersects with other communications disciplines, including Public Affairs, Financial and Consumer, vice versa

Experience in handling complex client issues and an ability to provide senior clients with clear, confident, and well-informed strategic counsel under pressure

In-depth understanding of sustainability, its importance to businesses and how they operate

Strong commercial awareness and negotiation skills, with an ability to deliver a project against budget and deliver results

A track record of handling complex stakeholders with ability to influence decisions

Capability to think and apply solutions quickly

Strong communications skills, verbal and written

Strong knowledge of international business media landscape and digital platforms with a network of contacts

Experience of multi-market coordination, working within integrated teams and across practices

Creative, ambitious, entrepreneurial with good initiative, strong organization and attention to detail

We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.