Related skills
data-driven lifecycle marketing abm multi-channel campaigns b2b saas marketing📋 Description
- Build an integrated lifecycle strategy from lead to expansion
- Align programs to pipeline coverage, conversion, and revenue targets
- Improve funnel velocity and performance across key stages
- Ensure marketing programs drive measurable revenue impact
- Own and expand Benevity's ABM motion across segments
- Partner with Sales to align account prioritization and engagement
🎯 Requirements
- 8-12+ years in B2B SaaS marketing
- 5+ years leading revenue-impacting teams
- Proven success driving pipeline and revenue growth
- Deep experience with Account-Based Marketing
- Strong cross-functional partnership with Sales and Customer Success
- Data-driven mindset with full-funnel metrics
🎁 Benefits
- Innovative work and growth opportunities
- Caring coworkers and purpose-driven work
- Flexible hybrid work environment
- Commitment to DEIB and inclusion
- Equal opportunities for everyone to shine
- Accommodations for disabilities on request
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