Related skills
b2b saas cross-functional collaboration account-based marketing lifecycle marketing abmπ Description
- Build and execute an integrated lifecycle strategy from lead through expansion
- Align programs to pipeline coverage, conversion, and revenue targets
- Improve funnel velocity and performance across key stages
- Ensure marketing programs drive measurable revenue impact
- Own and scale Benevity's ABM across segments
- Lead Growth Programs to drive end-to-end revenue impact
π― Requirements
- 8-12+ years of experience in B2B SaaS marketing
- 5+ years of leadership experience managing revenue-impacting teams
- Proven success driving pipeline and revenue growth
- Deep experience with Account-Based Marketing
- Strong cross-functional partnership with Sales and Customer Success
- Data-driven mindset with experience managing full-funnel metrics
π Benefits
- Flexible hybrid work approach
- Innovative work and growth opportunities
- Caring coworkers and purpose-driven work
- DEIB culture and resources
- Global teams and diverse locations
- Accommodations available for hiring process
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