Related skills
crm email marketing sms marketing klaviyo lifecycle marketing📋 Description
- Own and evolve retention across email, SMS, loyalty, and post-purchase touchpoints
- Build lifecycle journeys from acquisition to repeat purchase and VIP retention
- Develop segmentation by behavior, purchase patterns, and lifecycle stage
- Lead campaign planning and CRM calendar around launches and seasonal moments
- Partner with creative teams to ensure communications reflect the brand voice
- Drive strategies to increase repeat purchase rate, CLV, and long-term engagement
🎯 Requirements
- Proven experience leading retention/CRM in DTC, retail, fashion, or lifestyle brands
- Deep expertise in email and SMS marketing, automation, and segmentation
- Hands-on experience with Klaviyo, Attentive, Postscript, or similar CRM tools
- Strong understanding of customer psychology and retention best practices
- Track record of improving retention, repeat purchases, and CLV
- Analytical mindset translating data into actionable insights
🎁 Benefits
- Health benefits coverage
- 3 weeks of paid vacation per year
- $250 annual period and menstrual budget
- $1,000 annual product allowance
- $400 home office setup allowance
- Remote-friendly with occasional travel
Meet JobCopilot: Your Personal AI Job Hunter
Automatically Apply to Marketing Jobs. Just set your
preferences and Job Copilot will do the rest — finding, filtering, and applying while you focus on what matters.
Help us maintain the quality of jobs posted on Empllo!
Is this position not a remote job?
Let us know!